Business News

Chipotle has announced a partnership with both ESL and DreamHack this morning, with content including event sponsorships and the Chipotle Challenger Series, an amateur esports league. American Mexican restaurant Chipotle revealed a partnership today with two of the largest esports tournament organizers, ESL and DreamHack. https://twitter.com/DreamHack/status/1116332574459092992 As per the press release, Chipotle will sponsor ESL […]

Abel Tesfaye, otherwise known as the rapper “The Weeknd,” has reportedly invested in OverActive Media, parent company of the Toronto Defiant and Team Splyce. The Weeknd has entered the esports realm with an investment in OverActive Media, the ownership team behind the Toronto Defiant and Team Splyce. The partnership will see Tesfaye operate as a […]

Gamestop announced a partnership this week with Infinite Esports (owners of OpTic Gaming and the Houston Outlaws), CompLexity, and Envy Gaming (owners of Team Envy and the Dallas Fuel). The sponsorship includes a series of gaming classes and clinics for gamers at Gamestop locations over the next year. GameStop announced a major partnership today with […]

With the rise of esports came the rise of the gaming house. Esports has seen a meteoric rise in the number of teams living and practicing their craft together. That said, there is a new type of facility on the rise that allows teams to work and practice in an office-like environment. The gaming house trend […]

Esports is becoming a gold mine for companies looking to expand into new spaces, according to a report released by the Video Advertising Bureau. According to the report, 23% of esports fans have just started following the scene sometime between 2017 and 2018. Despite this late push, esports is boasting as much revenue as the […]

Esports is a booming business according to surges in funding for top esports teams in the past ten months. G2 Esports, Cloud9, and Team Liquid have all posted record fundraising numbers since the beginning of 2018. Additionally, the amount of funding deals in esports has more than quadrupled since 2015 according to Crunchbase. The new-fangled […]

Continuing on with its sponsorship extensions, ESL has announced that it has extended its non-exclusive broadcasting rights with Facebook. This opens the way for Pro League to return to Twitch. Facebook will stream ESL competitions in English through December 19th, 2019 in 1080p at 60FPS. They will also broadcast ESL Pro League in English and Portuguese. […]

ESL and paysafe card have extended their partnership through the end of 2019. The partnership offers top billing for paysafe throughout the ESL ecosystem, including CS:GO and PUBG.  Paysafe card is an online payment method, primarily in Europe, and offers online prepaid cards. Paysafe works at a variety of online outlets across the world, including gaming, online dating, and […]

Even though video gaming competitions are not a new thing, we can say that eSports took their current form pretty recently. As video games started becoming more complex and more sophisticated in the 21st century, competitions began attracting more attraction. Today, eSports is slowly becoming a spectator sport because 40% of viewers do not play […]

Secretlab is now the third international sponsor of League of Legends esports, joining two other international sponsors in Alienware and Mastercard. They will provide all seating for League events and tournaments, replacing Maxnomic, a rival gaming chair company, as the official seat of League of Legends. Additionally, Secretlab will be the first racing-chair provider to […]

Video Game revenue is up 18% from 2017, totaling $43.8 billion. According to the Entertainment Software Association and The NPD Group, this figure is high enough to pass the total recorded revenues from the film industry in 2018. VIDEO GAMES TAKE THE TOP SPOT According to Deadline Hollywood, the film industry had a record year […]

Envy Gaming has released details of its partnership with CORSAIR, who will provide peripherals to both Team Envy and the Dallas Fuel. In addition to the partnership, all Team Envy teams will be involved in “product testing, evaluations, and review of CORSAIR products,” according to the Team Envy press release. In addition to announcing the […]

HyperX is now the official peripheral provider for Complexity Gaming, who will  use HyperX products exclusively. Per the press release, this is a two-year deal. From the press release: “HyperX is extremely pleased to become a partner with the competitive Complexity gaming team,” said Daniel Kelley, Director of HyperX. “Complexity Gaming is one of the […]

Esports, just like any other rapidly growing business, relies heavily on the individuals and companies that are willing to invest money in them. Current projections show the entire esports field to be worth more than $1 billion by 2020, but this does not mean that teams and organizations are currently generating that amount of profit. […]

According to a new report from Nielsen, less than 40% of Twitch’s esports audience watch television during a typical week. Additionally,  only half of the esports audience are said to own a paid TV subscription service. 70% of Twitch’s esports fans spend more time watching esports than traditional sports. Nielsen focused their study on Twitch […]

Any team is only as good as the complete sum of all of its parts. The same goes for esports as much as any other collective competitive venture. Creating the ultimate rank in any such domain is exceedingly tricky, mainly because it is a process of measuring something that is continually evolving. Sure, esports have […]

There is no denying that accessing esports either as a viewer or as a potential competitor is exceedingly easy. With nothing more than a computer/smartphone and an internet connection, anyone can join the community of a particular game. For many esports, there is not even the initial barrier of having to buy the actual game. […]

OverActive Media, the owners of the Toronto Defiant, have purchased Splyce, the professional esports organization. OverActive Media is now the fourth company to own both a professional League of Legends and Overwatch franchise. Cloud9, Optic Gaming and Misfits are the other esports organizations to own teams in both popular esports. On Tuesday it was announced that […]

Esports work as a domain because they have the intrinsic ability to attract people. They do this on both sides of the equation – they are able to appeal to players who gradually become so good at one or more game that this allows them to turn pro. On the other side are the viewers […]

The 2018 Esports Awards have just concluded. Here is a complete list of the winners: Unsung Hero of the Year Milos Nedeljkovic | FACEIT Videographer of the Year Davis “Hitch” Edwards | OpTic Gaming Streaming Platform of the Year Twitch Breakthrough Game of the Year Fortnite Console Rookie of the Year Kenny “Kenny” Williams | […]

NBA legend Michael Jordan and rap superstar Drake are the newest names to invest in the world of esports. Michael Jordan invested in aXiomatic, a large esports ownership group who are the owners of Team Liquid. Drake along with Scooter Braun and Dan Gilbert invested $25 million in the esports company 100 Thieves. They join celebrity investors […]

Thinking about esports as a term for organized competitions was almost unheard of 20 years ago, even in video game crazed countries like South Korea. Back in 1998, StarCraft was published, while other franchises that had a strong competitive side, like Quake, were still mainly played during LAN parties. Two more years would need to […]

Why are millions of dollars and piles of cold hard cash being thrown around for esports investments and prize-pools?  One of the answers is the fanbase that continues to grow.  Esports also provides experiences that you cannot get anywhere else.  Here are a couple of reasons why people flock to the scene and get so […]

Staffordshire University, located in England, recently announced a new undergrad degree. The BA (Hons) Esports is a three-year program focused on the business of esports. The new program will teach students how to run and organize an esports team or franchise. “The degree covers not only the technical aspects of esports but also how to […]

In the crowded and ever expanding esports landscape there are more events to attend than ever. This article will give you 4 types and examples of events and how they differ.  The wins and losses under each event type will help you better understand what to expect when attending. 1. Local Community Tournaments and Meetups […]

International Olympic Committee (IOC) President, Thomas Bach, has not yet decided if or when esports will be integrated into the Olympic Games. During an interview with The Associated Press at the Asian Games this past weekend, he discussed conditional requirements that are needed before approval. “We cannot have in the Olympic program a game which […]