| Tags: CS:GO
| Author The News One
Paris Major Becomes The First TikTok Streamed CSGO Event
BLAST and TikTok have announced their collaboration to bring the last CSGO Major to a greater audience pool
BLAST and TikTok have forged an unprecedented alliance to deliver live coverage of the momentous and final Counter-Strike: Global Offensive (CSGO) Major event in Paris. This pioneering partnership aims to connect esports and gaming enthusiasts by offering an immersive experience through integrated features and tailor-made content on the immensely popular short-form content platform.
TikTok x @BLASTtv
– 🎙️ Special on-site reporters @LittleBigWhale, Raramuathra, @SwammyXO and more
-📲 Dedicated in-app page
– 🇫🇷 Bespoke Paris Major filters
-🥇 First CS:GO event to feature live on TikTok
Read more about the partnership here: https://t.co/GRIlOF0G9p
— BLAST (@BLASTEsports) May 19, 2023
BLAST has introduced a dedicated in-app page on TikTok, providing users with an exceptional opportunity to delve into exclusive content that offers a fresh perspective on the Paris Major. This exciting collaboration will showcase the creative prowess of popular TikTok creators including LittleBigWhale, Raramuathra, and SwammyXO, who will produce exclusive content centered around the Major on the dedicated page.
TikTok users are actively engaging with the #BLASTTVMajor hashtag, which has soared past 100 million views, providing a thriving space for them to exchange their Paris Major experiences. Fans will also get express their unwavering support for their favorite teams through special filters.
In an official statement, BLAST CEO Robbie Douek shared his perspective on the groundbreaking partnership.
“The esports world will have their eyes firmly fixed on Paris this week when the world’s best Counter-Strike teams descend onto the French capital to compete for the coveted last-ever CSGO Major trophy. Teaming up with TikTok will allow us to bring fans even closer to the experience with a number of integrated features and exclusive content on the platform.”
With the BLAST Paris Major swiftly approaching its climax, the tension rises as only four teams remain in contention for the highly-coveted title and the substantial $1.25 million prize. This Major holds tremendous significance as it marks the final CSGO Major preceding the eagerly awaited release of Counter-Strike 2, which will undoubtedly reshape the competitive circuit. Looking ahead, PGL has been entrusted with organizing the first Major of the franchise's new installment in 2024, ushering in an era of anticipation and excitement.