The successful launch of Fortnite Chapter 3 Season 2 significantly benefitted humanitarian relief efforts for Ukraine.
Epic Games teamed up with Microsoft to open Fortnite Chapter 3 Season 2 to help fund relief for Ukrainian citizens amid Russia’s ongoing attack. The North Carolina-based developer took to Twitter ahead of the popular game’s newest season, stating that it would allocate all real money transactions including V-Bucks, Battle Pass and Fortnite Crew to those in need across the Atlantic. This support would begin March 20 during the season launch and last until April 3.
Today, Epic Games announced that Fortnite generated $36M USD in revenue–all of which will fund four pre-selected charities centered around aiding the people of Ukraine.
Fortnite Announces Staggering Day One Revenue
It’s certainly no secret that Fortnite has remained on top of the gaming world for five years. The game arrived on the scene in 2017 and instantly garnered global attention. However, not many expected to see $36M USD in only one day on the game’s 20th season. Epic Games did not market Chapter 3 Season 2 as it usually would–perhaps because the plot centered around a war between two factions.
In any case, Epic’s efforts to support Ukraine is a faith-in-humanity-restoring decision. While Fortnite likely won’t generate $36M USD each day until April 3, we can expect an astronomical figure when the contribution period ends. If Fortnite maintained the same pace across the next 14 days, that calculation would be $504M USD. Fortnite’s new “no-build” storyline element seems to be bringing many players back, including Ali “Myth” Kabbani and Caesar “CDNThe3rd” Noriega, so this outcome is not entirely unreasonable.
How to Get Involved
Epic Games might not provide daily updates regarding its support of humanitarian relief. However, the developers updated their initial blog post on the matter. Regardless, we can expect more updates over the next few weeks. Microsoft and Xbox followed Epic’s lead and pledged to contribute net proceeds from Fortnite to Ukraine support efforts.
Here are the foundations Epic is working with currently in case you’d like to contribute independently: