Report: Gamers in China is Expected to Reach 873 Million By 2023
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| Author Corey Pollack
DouYu, the Twitch of China is filing in the U.S to go public. Their filing gave a lot of interesting data regarding esports and the Chinese gaming market. We have summarized the statistics that we found to be the most intriguing.
Gamers in China is expected to reach 878 million by 2023
China is the world's largest games market. They are tops in both total gamers and revenue. China represents 31.1% of the global games market in terms of revenue. They are expected to further outpace the rest of the global gaming leaders over the next few years. China also has the most gamers worldwide. That number is expected to grow from 683 million to 878 million by 2023 which is more than 28% of the total worldwide gamer population.
More then half of the most popular games are esports games
Of the 50 most popular video games in China (based on Baidu search), over 50% are esports games. Additionally, Over half of China's gamers are “esports gamers.” The number of esports gamers has increased from 19.4% in 2015 to 51.3% in 2018. Esports gamers are expected to further increase to over 57% of all gamers over the next few years.
China plays the same Esports as Us
The following table shows games streamed on DouYu that have strong esports elements:
Gaming is the #1 Online Entertainment Vertical in China
Definition: “Average Revenue Per Paying User (ARPPU) is the average revenue received from your paying users.”
Smartphone adaptation and reduced data costs have lead to significant growth for mobile games. China's mobile games market has increased from $56.2 billion in revenue in 2015 to $165.5 billion in 2018. This number is expected to reach USD 300 billion by 2023.
Other Interesting Stats
– There are 384,000 streamers on DouYu that are with talent agencies.
– There are 21 million online streamers globally. That number is expected to increase by 25% by 2023 to 28 million.
– Total gaming viewers are expected to reach 400 million in China by 2023.
Source: Nasdaq.com | iResearch
Image Via: Kotaku