The Best Betting Offers for the UK

The sports betting market in the United Kingdom is sees around £1bn spent on it every single year at the moment. With astonishing amounts of money being wagered two things become clear. One is that the punters love the thrill of the bet and the other is that bookmakers are having an absolute field day. Here we look at the betting offers available to you that might just give you a leg up.

Best betting offers for UK

Best Betting Operators
Welcome Offer
Sign-Up Link

BET365

bet365 uk

Bet £10 & Get £50 in Free Bets for new customers at bet365

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. 

WILLIAM HILL

Bet £10 Get £40

18+. Play Safe. New customers using Promo code Z40 only, Min £10/€10 stake, min odds 1/2, free bets paid as 4 x £10/€10, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.

BETFRED

Get £60 in bonuses when you stake £10

New UK customers only. Register using the promo code BETFRED60, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £20 in Free Bets to be used on Sports, £10 in Free Bets to be used on Lotto and 50 Free Spins (20p per spin) credited within 48 hours of bet settlement. Further £20 in Free Bets credited 5 days after settlement. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.

UNIBET

unibet logo

Up to £40 Money Back as Bonus if your first racing bet loses + £10 Casino Bonus

18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first racing bet loses. Wagering: sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Sports bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. Full T&Cs apply.

PADDY POWER

paddy power logo

Bet £20 and get it back as cash if it loses

New customers only. Place your FIRST bet on any Football market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using cards will qualify for this promotion. T&Cs apply.

BETFAIR

New Customer Offer Get £30 In Free Bets

New Customer offer. Place a min £10 bet on the Sportsbook on odds of min 1/2 (1.5), get £30 in Free Bets. Rewards valid for 30 days. SMS verification required. Only deposits via cards will qualify. T&Cs apply. Please Gamble Responsibly

SBK

sbk uk

Deposit £10 Get £30 in Free Bets

New UK, IE & Malta users only. Min. £10/€10 first deposit only using Debit Card or Trustly. Free bets expire in 90 days. T&Cs apply

CORAL

Get a £20 free bet when you bet £5

18+ New UK & ROI Customers only. Min deposit £5. Min first £5 bet at minimum odds 1/2 to qualify for 1x 20 free bet. Certain deposit methods and bet types excl. Free bet valid for 7 days, stake not returned. Restrictions + T&Cs apply.

888Sport

£30 In Free Bets + £10 Casino Bonus

Min deposit £10. A qualifying bet is a 'real money' stake of at least £10. Min odds 1/2. Free bets credited upon qualifying bet settlement and expire after 7 days. Free bet stakes not included in returns. Casino bonus must be claimed within 7 days and expires after 14 days. To withdraw any winnings from the casino bonus, wager the bonus amount 40 times within 14 days. Full T&Cs apply

Boylesports

 

Bet £10 get £20 in Free Bets

New UK customers (Excluding NI) only. Mobile exclusive. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Payment method restrictions. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply

Betvictor

 

Get £30 in bonuses with your first £5 bet

18+ New customers only. Opt in, bet £5 at odds 2.00+ within 7 days of registering, no cashout. Get 2x £10 Free Bets, set events at odds 2.00+. Plus a £10 Slot Bonus, selected games, wager 20x to withdraw max £250. 7 day bonus expiry. Card payments only. T&Cs apply, see below. begambleaware.org | Please gamble responsibly

Smarkets

Get a £20 cash refund

Use code COMMFREE to trade with 0% for 60 days OR code SMK20 to get a £20 / €20 cash refund.
Min. £10/€10 first deposit only using Card or Instant Banking. Cash refund expires in 7 days. Full T&Cs apply.

Ladbrokes

Bet £5 to get £20 in Free Bets

18+. UK+IRE Customers only. Certain deposit methods & bet types excluded. Min deposit £5 first bet within 14 days of account reg at min odds 1/2 – 4x £5 free bets. Free bets valid for 7 days on sports, stake not returned, restrictions apply. T&Cs apply.

So, now that you are aware of the things you need to keep in mind when you choose one of the best sports betting sites to join, let’s take a closer look at the best online betting sites in our opinion:

Bet365

BET365 OFFER
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£50
in Free bets
SPORTSMAX Copy Code Click to copy !
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Bonus & offer details:

Bet £10 & Get £50 in Free Bets for new customers at bet365

T&C:

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. The bet365 bonus code SPORTSMAX can be used during registration. However, it does not change the offer amount in any way.

Top features
  • Sports markets diversity
  • Fantastic withdrawal times
  • Appealing design
  • Best streaming portfolio
Ratings
  • Support
    5.0 rating
  • Payout
    5.0 rating
  • Welcome Offer
    4.5 rating
  • Overall
    5.0 rating

One of the best betting sites the UK has is Bet365, but this is probably the most reputable bookie in the entire world. When it comes to bets betting sites, you simply can’t go wrong with Bet365, which is well-known for its website design and colours.

In addition to this, Bet365 probably has the most extensive range of sports and markets you can bet on, including some of the scariest sports and leagues, especially when it comes to football. They also have amazing graphics for live betting, live streams, and many other interesting features.

William Hill

WILLIAM HILL OFFER
5.0 rating
£30
in Free bets

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Bonus & offer details:

Bet £10 Get £30 in free bets

T&C:

18+. Play Safe. New customers using Promo code H30 only, Min £10/€10 stake,  min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.

Top features
  • Generous welcome bonus
  • Ongoing promotional offers
  • Great live streaming
  • Quality welcome bonuses
Ratings
  • Support
    5.0 rating
  • Payout
    4.5 rating
  • Welcome offer
    5.0 rating
  • Overall
    4.5 rating

With years and years of experience in the sports betting industry, William Hill is one of the most reputable, and of course one of the best, UK betting sites. And while they are a UK bookie, William Hill is now available worldwide.

This operator offers a wide variety of sports and markets to bet on, but football and horse racing events are probably the two staples of William Hill. In addition to this, William Hill is known for having a ton of promos and bonuses for both new and active players.

Betfred

Betfred Offer
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Get £60

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Bonus & offer details:

Get £60 In Bonuses When You Stake £10

T&C:

New UK customers only. Register using the promo code BETFRED60, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £20 in Free Bets to be used on Sports, £10 in Free Bets to be used on Lotto and 50 Free Spins (20p per spin) credited within 48 hours of bet settlement. Further £20 in Free Bets credited 5 days after settlement. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.

Top features
  • Offered good odds
  • Deep markets
  • Live streaming
  • Great promotions and bonuses
Ratings
  • Support
    5.0 rating
  • Payout
    5.0 rating
  • Welcome offer
    5.0 rating
  • Overall
    5.0 rating

When it comes to UK betting sites, Betfred is considered by many as one of the best online betting sites and we agree with that statement. This bookie has also been around for a long time and that experience is evident on their website.

Like most other of the best betting sites in the UK, Betfred also has a wide range of sports and games you can bet on, solid odds, and a good selection of markets for pre-game betting and in-game betting, as well as numerous promotions and bonuses.

Unibet

Unibet Offer
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£40
New Customer Welcome Offer

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Bonus & offer details:

Money back as bonus up to £40 if your first bet loses

T&C:

18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply.

Top features
  • Offers' Supertoto'
  • User-friendly website
  • Vast number of sports betting
  • Competitive odds
Ratings
  • Support
    4.0 rating
  • Payout
    4.0 rating
  • Welcome offer
    4.5 rating
  • Overall
    4.0 rating

One of the best betting sites for people who enjoy betting on football and other popular UK sports is Unibet. This is one of the best betting sites the UK has to offer for a variety of reasons, including the wealth of sports and markets you can bet on.

However, perhaps the biggest reason why Unibet is one of the best betting sites is their live streaming service that offers different sports and games you can watch at any your convenience, free of charge, as long as you are a member and have a funded account.

Paddy Power

PADDY POWER OFFER
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BET £20

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Bonus & offer details:

Bet £20 and get it back as Cash if it Loses

T&C:

New customers only. Place your FIRST bet on any Football market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using cards will qualify for this promotion. T&Cs apply.

Top features
  • Odds are competitive
  • New sportsbook promotions
  • Esports available
  • Cash Card PPlus as pre-paid card
Ratings
  • Support
    5.0 rating
  • Payout
    5.0 rating
  • Welcome offer
    4.5 rating
  • Overall
    4.5 rating

This bookie has one of the top UK betting sites because it has a clean layout that’s appealing to the eye and the entire website is made to be easy to navigate and use. This is just one of the advantages that Paddy Power has.

In addition to this, Paddy Power offers a huge range of sports and markets you can bet on and they are one of the best betting websites for betting on horse races, among other things. Of course, Paddy Power also has some interesting promotions you should check out.

Betfair

Betfair Offer
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£30
NEW CUSTOMER OFFER

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Bonus & offer details:

New Customer Offer Get £30 In Free Bets
When you place a £10 bet on Sportsbook

T&C:

New Customer offer. Place a min £10 bet on the Sportsbook on odds of min 1/2 (1.5), get £30 in Free Bets. Rewards valid for 30 days. SMS verification required. Only deposits via cards will qualify. T&Cs apply. Please Gamble Responsibly

Top features
  • Trading bets allowed
  • Option of Multiplayer & withdrawal
  • Live streaming offered
  • Vast range of markets
Ratings
  • Support
    4.5 rating
  • Payout
    5.0 rating
  • Welcome Offer
    4.0 rating
  • Overall
    4.0 rating

Betfair started as a betting exchange but it expanded its business to a standards sportsbooks with time. So, you can choose which of the two models suits you the most when you visit Betfair, one of the best betting sites the UK has to offer.

Whether you wish to use a betting exchange or sportsbook, it would be difficult to find a sporting event not offered for betting by Betfair. That alone is why Betfair is one of the best betting sites, but other features like live betting section and a variety of promotions also count.

New Betting Operators with Best Betting Offers

Even though there are plenty of bookmakers available in the market, the industry has frequently seen disruption created by the new players. Even now, it is no different with a handful of bookmakers creating a huge impact with outstanding products and best betting offers that are presented in a very attractive interface. The trend of eye-catching design has undergone a sea change over the last few years with the arrival of this bookmaker, who has also brought in certain new concepts like mobile-only interface and so on. Let us take a detailed look at three of those new betting operators:

SBK

SBK Offer
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£30
In Free Bets
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Bonus & offer details:

Deposit £10 Get £30 in Free Bets

T&C:

New UK, IE & Malta users only. Min. £10/€10 first deposit only using Debit Card or Trustly. Free bets expire in 90 days.

Top features
  • Live Betting
  • Live Streaming
  • Better Customer Support
  • Bet Builder
Ratings
  • Support
    5.0 rating
  • Payout
    4.5 rating
  • Welcome offer
    5.0 rating
  • Overall
    5.0 rating

SBK is a bookmaker which has been around since 2019. It is a sportsbook that is available only on the mobile platform. One of the most innovative elements about SBK would be its decision to go mobile-only, as many betting operators are still heavily reliant on the desktop interface even now. As far as SBK goes, the punter will be doing every task related to the brand only on mobile and this even includes registering for a new account.

SBK happens to be available for Android and iOS users, who can download these applications directly from the respective stores. Once downloaded, the registration process should not take more than a minute or two. Predictably for an interface that has been designed only for mobile use, there is a lot of optimisation to make the app smooth. Yet, it would have been to nothing if not for a rewarding betting experience. SBK has been able to create a shakeup in the betting space with regards to coverage, as it is able to go toe-to-toe with the established players.

The SBK welcome offer and other rewards, though, could improve especially considering that this is a new platform compared with many of the established names. The best betting offers for this brand would involve £30 in welcome bonus.

BetVictor

Betvictor Offer
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£30
In bonuses with your first £5 bet
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Bonus & offer details:

Get £30 in bonuses with your first £5 bet

T&C:

18+ New customers only. Opt in, bet £5 at odds 2.00+ within 7 days of registering, no cashout. Get 2x £10 Free Bets, set events at odds 2.00+. Plus a £10 Slot Bonus, selected games, wager 20x to withdraw max £250. 7 day bonus expiry. Card payments only. T&Cs apply, see below. begambleaware.org | Please gamble responsibly

Top features
  • Withdrawal speed
  • Bonuses & offers
  • Security
  • Software & Games
Ratings
  • Support
    4.5 rating
  • Payout
    4.5 rating
  • Welcome offer
    4.0 rating
  • Overall
    4.5 rating

BetVictor is a traditional British sportsbook with more than 500,000 customers under its belt. There are several factors to consider signing up with BetVictor with one of the prominent being the welcome bonus. This is one of the best betting offers for new customers, who get to receive £30 in free bets with a bet of just £5. BetVictor does not hide behind the big welcome bonus offer alone, as punters get to express their opinions on matches through a wide spread of markets.

The coverage from BetVictor is tremendous, as almost every sport on the planet is covered. If it is a popular sport like football, which helped so happens to be the speciality of the brand, the options are even greater. The bookmaker margins are also kept rather low in comparison with the competition. This is one of the factors behind BetVictor turning up high in the rankings in the odds comparison for any of the football markets. Even if the associated features from the brand can do with some improvement, the best betting offers and great sports coverage are factors to consider BetVictor.

BoyleSports

Boylesports Offer
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£20
In free bets
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Bonus & offer details:

Bet £10 get £20 in Free Bets

T&C:

New UK customers (Excluding NI) only. Mobile exclusive. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Payment method restrictions. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply

Top features
  • Allows to combine odds
  • Multiple payment methods
  • Upto 5 days for withdrawls on Visa or Mastercard for winners
Ratings
  • Support
    4.5 rating
  • Payout
    4.0 rating
  • Welcome offer
    4.5 rating
  • Overall
    4.5 rating

This bookie is originally from Ireland, but now they are one of the best betting sites the UK as a whole has to offer. BoyleSports is primarily focused on horse racing and they are one of the best betting sites if you want to bet on horse races, but they also cover a range of other sports.

With plenty of years behind them, this bookie has some very interesting and unique features, as well as a variety of promotions for new and active members of their website.

Smarkets

A growing trend of punters are gravitating towards betting exchanges, which are able to provide much better value than a traditional sportsbook simply because and often competing against other punters rather than against the betting operator. Sticking with this trend, Smarkets is a platform that has cropped up recently. It comes with some outstanding best betting offers that are sure to turn some heads. The key among those offers would be the 0% commission option for the first 60 days, where players can also opt for a cash refund of £20 as well.

Smarkets has been designed in a brilliant fashion and it is truly more than in every sense. The competitive odds are able to stand out from the crowd and the brand has specifically focused on making sure that it has all the set of modern features that a punter would expect from a traditional bookmaker. As a result of being a betting exchange, Smarkets provides an opportunity to back and lay on markets, and it is a practice that can guarantee positive outcomes more often than not.

What to Consider When Choosing a Betting Offer

There are many things that you need to keep in mind when you choose the right betting offer for your needs among the best UK betting sites. As we already mentioned, even the best sports betting sites have different and unique features.

However, some things are the same, or at least similar, for most of the online betting sites, and based on these features you can make a decision on which of the best betting sites is right for you.

Welcome Offer

The first thing that most bettors focus on when joining one of the best betting sites is the welcome offer that you can claim when you create an account. While this is not a given, almost all of the best betting sites have a welcome offer for new customers.

Licensed Operator

All of the best UK betting sites hold the appropriate license that allows them to operate in the country and that’s a crucial thing to check to make sure that online betting sites are trustworthy and reliable.

These licences are given out by The Gambling Commission, so make sure to check if the operator you selected holds a license issued by this governing body.

Betting sites

Payment Methods

Another thing to consider when you choose from the best betting sites the UK has to offer is the number and variety of payment options. You would be surprised how much this can vary from one website to another.

In any case, the most common payment methods include credit and debit cards such as Visa, Mastero, MasterCard, as well as some online wallets like PayPal, Skrill, and Neteller. Many bookies have an option to make a deposit at a cash cage of their land-based sportsbooks and casinos. Another common option is Play+ Prepaid Card, among others.

Cash Out Feature

FanDuel, like most other of the best betting sites the UK provides, has a Cash Out Feature. This feature allows bettors to claim a portion of their potential winnings before the event is over.

This can be used to minimize the risk of losing the bet, whether the state of the game is good or bad. Of course, if things are going well, you will be able to cash out more.

Types of Betting offers

With sports betting seeing so much money thrown at it from punters across the UK, it’s little wonder that there are so many bookmakers in operation online; just a small slice of the £1bn pie is worth a pretty penny. From a bettors perspective, a flooded marketplace is a dream. Not only do the bookies drive each other to keep odds competitive but they also go at it hammer and tong to win and keep customers. The key driver to this customer acquisition and retention is betting offers. Whilst we will look at some of the best betting offers available to you in this article, we’re going to start by explaining what sort of betting offers are common amongst bookies.

Free bets

Without doubt, the free bet is the most common of all the betting offers you will find. What exactly is it? Well, essentially, it’s where the bookmaker allows you to wager on an event with no risk. Of course, you should take that phrase with a pinch of salt; most free bet offers come with caveats and qualification triggers you need to hit such as making a bet with your own money first.

If, however, you were planning on having that bet anyway, then free bet offers are highly attractive. You’ll tend to find they have minimum odds attached to the terms and conditions and you won’t receive the ‘free’ stake with your returns.

Cash Bonus

There is a saying “as rare as hen’s teeth”; that what full blown cash bonuses are. If you can find them though, they are worth grabbing hold of. So, what exactly are they? Well, normally they initially present like a free bet offer but where free bet betting offers don’t return the stake in your winnings, cash bonuses do.

Of course, it’s rare to get something for nothing so keep your eyes peeled for the terms attached to offers like this. Wagering – or rollover – requirements will almost definitely apply and, don’t be surprised, if they’re pretty meaty. It is possible to play through them though but the higher they become, the harder it will be.

No deposit Bonus

No deposit bonuses are an extremely strong promotion in the world of sports betting. These betting offers tend to be a more common feature of online casinos and, even then, they’re some of the best betting offers around. In the sports world they’re like gold dust but well worth exploring. The workings of a no deposit bonus are exactly what they sound like; you will be awarded a bonus amount from a bookmaker without depositing any of your own cash.

There are a few things to be aware of though. Firstly, you will need to sign up as a customer and, although deposits aren’t needed, they might still ask for bank details. Secondly, in most cases, any winnings you make will have wagering requirements attached to them meaning you can’t immediately withdraw the winnings to your bank. That said, it is still possible to go through the wagering without depositing any of your own money.

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Money Back

Money back betting offers are not uncommon with bookmakers albeit they’re usually attached to sign up bonuses rather than something given as a loyalty bonus – the exception to this rule comes in horse racing where certain race meets will regularly offer money back deals. The deals can take on two forms with the ‘money back’ being offered as a free bet or as cash.

The specifics will be defined in the terms and conditions but the high level workings of these offers are typically the same; they will be something along the lines of ‘if your first bet loses, we’ll refund your stake’ or ‘if your horse falls, we’ll refund your stake’. Essentially, you can see these deals as a ‘bet insurance’.

Welcome Bonus

The term ‘welcome bonus’ is thrown around a lot where betting offers are concerned. In fact, it’s probably the most common phrase you’ll see when you looking for a new operator. The betting offer attached to it can vary wildly from bookmaker to bookmaker both in terms of the promotion strength and type. What you need to know is that a welcome offer is something that is only available to new customers. It’s these ‘deals’ that really trigger the question ‘what are the best betting offers’ and that’s what we intend to answer here.

Football Betting – From best betting offers to tournaments to consider

The most popular sport in the world – and especially Europe – is undoubtedly football. Between late July and late May, the European football season is in full swing with the big five leagues, which are made up of England, Spain, Germany, Italy and France, attracting the lions share of the interest. Of course, in the UK, England dominates with punters and bookies alike.

On top of having the Premier League there are a couple of other key competitions that attract a lot of wonga from British punters and, by association, the bookmakers respond with some strong betting offers. Those other competitions we refer to are the FA Cup, which is a domestic competition, and the Champions League; that sees the best of Europe do battle. We’ll cover them in more detail here.

Betting offers

Premier League

The Premier League is England’s top division. The structure of the league sees 20 teams to battle across a 38 game season with each team facing each other twice; once at home and once away. This presents you with the opportunity to bet on 10 games each week; with the league so competitive as well, there is always good value to be had in the match betting markets through both singles and multiple bets.

On top of the week to week betting options, there are also a host of outright markets that whet the appetite. Within the Premier League, the side that finishes top wins the league – there is no playoff round, like you see in some league. That is one of the key outright markets and it attracts some of the best betting offers you’ll see. Around that, you also have outright markets attached to qualifying for the Champions League (a top four finish), the Europa League (5th and 6th) and the Europa Conference League (7th).

At the bottom of the table, there are three teams that will drop into the Championship. The relegation market is another outright market that attracts a few quid. Beyond the ‘positional outrights’, Golden Boot betting is the most popular season long market.

Champions League

We’ve just touched on the fact that the top four teams in the Premier League qualify and that competition is another of the key markets for bookmakers. For a lot of UK viewers, it’s the only place where they can see the best of the talents on the continent but, if you swot up, it’s a competition where you can find a lot of value in the betting markets. Like betting on the Premier League, there are a host of opportunities in both the match betting and outright markets. Again, we’ll start with the former.

The structure of the Champions League sees early qualification rounds filter out some of the lesser side vie for a spot in the ‘proper’ competition where teams are then divided into groups of four; these sees six games played per group with the overall competition – excluding qualifiers – offering up 125 matches. The early rounds, where seeded sides can come up against European ‘minnows’ can form good chances to utilise specialist win markets like ‘win to nil’ and ‘handicap’ options whilst the latter rounds can see you things become much harder to call. You can opt to stick to traditional match betting markets such as match result and over/under goals but ‘double chance’ and ‘draw no bet’ markets are also possibilities.

Then you have the outright markets. The outright winner of the competition is probably the one that used by bookmakers in their betting offers as it attracts most punter attention. Beyond that though, there are still vast opportunities to tap into. Top goalscorer markets are always popular with some of the world’s biggest names likely to feature high up the bookies list. Group betting and stage of elimination are the other most common outright markets to see.

FA Cup

A lot of the younger generations don’t place the same respect on the FA Cup as those in the 30+ bracket with the latter having grown up very much in love with England’s biggest club cup competition. From a betting perspective, it is a competition that still plays a big role; that’s true of both money spent and betting offers that exist around it.

The tournament itself starts early doors with non-league clubs going through a rather extensive preliminary qualification process before the ‘first round proper’ begins with all the lower league clubs getting involved in the competition before the ‘big boys’ arrive in round three. It’s this stage that is often the ‘dream’ for lower league clubs as they can earn not only huge memories but money spinning ties that can keep their club secure for the next few years.

It’s not just drama that the FA Cup can create though; it also gives punters a good chance to bet in ways they wouldn’t normally do so. Yes, the basic principles of the betting markets remain the same in that you can bet on individual games, place accumulator bets and wager on outright markets, which we feel like we’ve covered in enough detail from a football betting perspective in the above two categories, but rarely do you see a competition that offers up such big gaps between clubs.

Only in the FA Cup do you see non-league teams turning out at Old Trafford and Manchester City playing in front of a rickety old wooden stand where clubs are normally watch by an old boy and his dog. It’s the competition of grand upsets and that means there is potential for some huge returns to be raked in; you’ll need to predict them well though.

Horse Racing Betting – Best offers and tournaments

We’ve spent a lot of time talking football but there is another major sport in the sports betting market in the UK in the shape of horse racing. Forget arguments about what sport is best; from a pure betting perspective horse racing holds a fair few cards over football. The main one of those is that horse racing events take place pretty much every day of the year meaning you can wager away to your hearts content. That is good news for people who like to have a flutter, whether for fun or from a more professional standpoint, and it is also good news for bookies; they love to pull in more customers by shouting about their best betting offers.

There are regular betting offers in the horse racing space but there are a few occasions throughout the year like Grand National Offers, Royal Ascot Betting Offers etc. when those betting offers tend to ‘go a bit nuts’. Typically speaking, this happens when the horse racing meets are big enough to pull in punters beyond the arch of the usual horse racing circles. Here we look at two of those very meetings.

Cheltenham

One of the race meets that sees the bookmakers get out their best betting offers is the Cheltenham Festival. This event takes place across four days in mid-March and gives punter the chance to bet on 28 races; they’re split as seven races per day. In addition to the sheer volume of races on offer over those four days, the meeting is special for a couple of other reasons too.

Firstly, it’s a prestigious meeting in the calendar; that means you see the best in class trainers, jockeys and horse feature. In addition to just turning up though, they also want to ensure their horses turn up in the absolute best condition and form, which makes for a great spectacle for viewers. The second key thing to note is that a lot of the 28 races are actually sponsored by bookmakers; you can still bet on these events through any of the major bookies but the sponsoring bookmakers will run key promotions on their own event be that broad betting offers or specific odds boosts.

Of course, with near on 30 races taking place over the course of a few days there are some that are more intriguing than others – at least they are on paper. With respect of the Cheltenham Festival, the biggest race is the Cheltenham Gold Cup but the Champion Hurdle, Stayer’s Hurdle and the Queen’s Mother Champion Chase shouldn’t be overlooked either.

Grand National

Utter the words ‘Grand National’ to someone and no matter who they are, what they do and how much interest they have in sports and they will know what you’re talking about – vaguely, at least. Despite that, there are still a lot of people that fail to appreciate that the Grand National is in fact just one race amongst a series of races at the Aintree Festival.

Aintree Festival, which has been going since 1839, itself is a massive deal in the horse racing calendar. It closely follows Cheltenham as it takes place around three to four weeks later and is set over three days. In those three days there will be a total of 21 races taking place; in 2022, over half of them were classified as class one races as well, which talks of the quality that would be on show. Like with Cheltenham, there are key races sponsored by bookies; this again sees a push of the best betting offers you are likely to find.

Of course, despite there being many events, the Grand National is the standout race of Aintree. It’s a handicap event, which levels the playing field somewhat and with the difficulty of the course – both in distance, terrain and hurdle complexity – it’s close to being a lottery; in 2022 50/1 (51.00) shot Noble Yeats won the race beating off plenty of shorter priced horses to prove exactly that. With that ‘lottery style’ race in mind, bookmaker betting offers tend to be in wide supply; think boosted odds, free bets and bettor insurance as the key promos you’re likely to see. Other key events at Aintree include the Aintree Hurdle and Novice’s Hurdle.

Tennis Betting 

When you think of it, tennis doesn’t necessarily spring to mind as one of the biggest in the sports betting marketplace, however, it actually ranks highly on the list of many bookmakers. As such, you find some very good betting offers as well. Now, as for what the tennis betting calendar looks like, it can vary quite a bit. There are multiple federations that make up the sport and there are regularly events taking place throughout the year, however, beyond your hardcore tennis fans there are four key events for your diary. They are the Grand Slams; they are the US Open, The French Open, The Australian Open and Wimbledon.

tennis betting offers

You can obviously bet on the lesser events – and the matches within them – as well but market depth can be more shallow and the best betting offers are reserved for the ‘big ones’. This is because the attract more attention and, more importantly from a bookies perspective, they tend to be more predictable with the better players doing their all to ensure they arrive with their A-game.

In respect of what sort of markets you can expect to find keep your eyes peeled for outright bets i.e. who will win the tournament or how far will X go. Whilst match betting tends to focus on the result, total sets and handicap markets.

Cricket Betting

Next up in our look at the bets betting offers out there we turn our attention to the global sport of cricket. To a lot of people Cricket is still the sport that sees five day test matches that are decided by the weather rather than talent. That’s not true though. Yes, test matches are still a big part of the sport but one day tests and T20 cricket have added a whole new dimension to the sport – and the betting.

Betting offers

In terms of the betting markets you can explore, the core betting option is who will win the match; that is exactly what it sounds like. The longer test matches can allow you to break this down further as you bet on specific series rather than the outright winners and, like in football, there is also a ‘draw no bet’ option where your stake is refunded in the event of a tied game.

In respect of other markets, the most popular focus on players. From that playing perspective, you can bet on players to score a century, take the most wickets or score the most runs amongst others. Wind that up a level and you can wager on things like how the first – or next – wicket will be lost, how many boundaries there will be in a match and more. These betting options are fairly similar across the three main forms of cricket but something like who will hit the most sixes becomes a much more interesting bet in T20 compared to the five day matches.

NFL Betting

The National Football League (NFL) might be an American sport but it’s definitely the one that has spread the furthest overseas from a betting perspective. There are large elements of the NFL structure that are largely alien to European sports fans with the absence of key competitive elements such as relegation and promotion and trading windows. For instance, no matter how badly a team performs, they’ll be in the NFL again next year; that’s not something you see in European football or rugby, for instance. There are, however, some interesting betting opportunities that exist within the sport and it continues to grow on this side of the pond.

Betting offers

The league structure itself presents huge opportunity for both match and outright betting. The league is divided into two conferences (North and South) with four divisions in each conference. In total there are 32 teams that play a total of 272 ‘regular season’ games. After the 272 games are completed 14 teams enter what is known as the ‘post season’ or ‘playoffs’. This means there are a host of matches throughout the course of the season for you to bet on. Key markets are broadly similar to the rugby betting options we’ve mentioned above in terms of match result, total points and handicap betting. The one big difference from a match betting perspective is the ‘total yards’ market that exists within American football. The season ends with the Super Bowl; that’s where the best betting offers come to life.

Finally, we should touch on some player betting. These can feature in game e.g. player X to score a touchdown but the big difference comes in the NFL draft; here you can bet on when a player may get drafted and to what team.

Now that we have given an overview of some of the best betting offers for you from different fields of sports, we tackle the most frequently asked questions with regard to betting offers.

Betting offers: A quick FAQ

Free bets, cash bonuses, no deposit bonuses, money back deals and welcome bonuses.

No – although almost all do.

No. New customer bonuses tend to be stronger offers but most bookmakers have multiple loyalty type schemes in place.

It depends. Many people think the creation of a second email address will allow them to be seen as a new customer; most bookies will have a term that limits their bonus to a specific IP address. If those terms – or other exclusions – don’t exist then, technically, yes.

We keep the betting offers on this page up to date with what we consider to be the best offers out there right now. The specific best deal really depends on individual circumstances, the events you’re interested in and the betting strategy you apply.

Yes. This list of sports betting offers isn’t an exhaustive list. If there is a sport with a decent following then you can almost guarantee special offers will be available – even just on occasions. Good examples of this are Formula One, Darts and the NBA.

No. A bookmaker has the right to refuse offers to acc

Best Betting Offers









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